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| Do you prefer Pepsi or Coca-Cola as your preferred Drink/Brand! |
| Pepsi |
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25% |
[ 2 ] |
| Coca-Cola |
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62% |
[ 5 ] |
| Doesn't Matter to me |
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12% |
[ 1 ] |
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| Total Votes : 8 |
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Lokesh Aggarwal
Master Blaster
Joined: 23 Mar 2008
Posts: 111
1096 Runs
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 Posted: Tue Mar 25, 2008 10:55 pm Post subject: IPL taps Pepsi as official drink supplier for $12.5 million |
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Check this news, Pepsi has won the rights (or should i say cola war)!
IPL taps Pepsi as official drink supplier for $12.5 million
19 March 2008
MUMBAI: The DLF Indian Premier League (IPL) has announced
that PepsiCo India has been chosen as the official beverage supplier in a deal worth $12.5 million for a five-year period.
Thus, PepsiCo beverages would be the only beverages served at all venues that would host the fifty-nine adrenalin-charged matches in the IPL.
DLF IPL chairman and commissioner Lalit Modi said, “PepsiCo has a long history of supporting cricket in the subcontinent and to have them as our beverage suppliers for this league will give our cricket extravaganza a solid boost. It is indeed good to have PepsiCo back as an official supplier to the Board of Control for Cricket in India (BCCI) and the DLF Indian Premier League.”
PepsiCo India marketing head Punita Lal said, “PepsiCo is proud to associate with the DLF Indian Premier League, which will not only redefine the game of cricket but also foster Indian cricket talent. DLF India Premier league and the new format will have a large youth audience which is a key target for our brands.”
Earlier, DLF had signed on as the title sponsor for the IPL while Hero Honda did a deal for associate sponsor. The IPL is also believed to be looking for an aviation partner. |
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Sunny
Team Player
Joined: 22 Mar 2008
Posts: 23
129 Runs
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| Posted: Tue Mar 25, 2008 11:05 pm Post subject: |
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Thats great but I prefer coke - diet coke + subway or Macd  |
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stud.hdtv
Team Player
Joined: 26 Mar 2008
Posts: 42
6 Runs
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| Posted: Wed Mar 26, 2008 6:39 pm Post subject: |
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coca cola should have won!  too bad for them!! pepsi i feel is bad for our health!  anyways, $12.5 m isn't low??? |
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descorpio
Top Scorer
Joined: 04 Apr 2008
Posts: 165
756 Runs
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| Posted: Tue Apr 08, 2008 12:39 pm Post subject: |
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| stud.hdtv wrote: | | coca cola should have won! too bad for them!! pepsi i feel is bad for our health! anyways, $12.5 m isn't low??? |
How do you say that pepsi is safe and cococola is unsafe. Both are carbonated drinks. Both was under investigation some month ago and are now banned in most of the educational institutions in India. There is no point in saying that its good for health. |
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vijuoberoi
Top Scorer
Joined: 18 Apr 2008
Posts: 161
0 Runs
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| Posted: Thu Apr 24, 2008 7:10 pm Post subject: |
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| Both are not good for health. |
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kasana_ajay
Top Scorer
Joined: 17 Apr 2008
Posts: 132
58 Runs
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| Posted: Sat May 24, 2008 9:19 pm Post subject: |
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| It doesn't matter to me whether pepsi wins it or coca cola. I don't prefer any one of them |
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klm9876
Top Scorer
Joined: 18 May 2008
Posts: 189
1042 Runs
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| Posted: Tue May 27, 2008 4:11 am Post subject: |
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| well i would have preffered a brand that wouldnt have splashed their ads all over the place as thier is hardly any space on television during breaks, on players clothes and on grounds for any more advertisements, in that case pepsi is doing well as i dont see a lot of pepsi commercials during the over change breaks. |
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